Wednesday, March 11, 2009

Where trend meets tradition: WILLIAMSBURG to debut on QVC®


This Presidents Day, leading multimedia retailer QVC is marking the occasion with the much-anticipated launch of the WILLIAMSBURG: Home for All Seasons collection.Inspired by The Colonial Williamsburg Foundation’s rich design resources, the new line will make its QVC debut at 2 p.m. (ET) on Monday, Feb. 16.

During the broadcast, WILLIAMSBURG Home Stylist Cindy Cragg will introduce QVC viewers to the collection’s wide array of bedding, rugs, pillows, glassware, lamps, topiaries, wreaths and decorative accessories.

“We are proud to work with QVC to launch our collection,” said Jim Easton, vice president of products for The Colonial Williamsburg Foundation. “Presidents Day is an especially timely opportunity since the WILLIAMSBURG brand embodies classic American style and QVC’s support for our educational mission is so important to the relationship.”

The WILLIAMSBURG: Home for All Seasons line will feature a variety of historic pieces that range from quilts designed with antique textiles, to faux boxwood wreaths and topiaries that were inspired by the English boxwood in the Colonial Williamsburg Historic Area. The collection offers consumers the opportunity to bring rich American history into their homes while supporting one of the country’s most important educational institutions.

Sales of WILLIAMSBURG products support the preservation, research and educational programs of The Colonial Williamsburg Foundation, the not-for-profit organization that oversees the restored colonial capital in Williamsburg, Va.


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